Being Human
Shitiz Dogra argues that humanness sits above every CX superpower: brands earn trust by sounding, behaving and serving like people rather than message machines.
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Shitiz Dogra argues that humanness sits above every CX superpower: brands earn trust by sounding, behaving and serving like people rather than message machines.
Adopt usable standards, make consumer choice operational and place credible industry accountability behind the promise.
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