BrandMasters · Season 2 · Episode 13

Sukhpreet Singh

Corporate Head – Marketing, · Dish TV & Watcho

  • BrandMasters
  • Dish TV & Watcho
  • Corporate Head – Marketing,
The record

HT Brand Leadership Series archive material, preserved as the factual spine of this page.

What changed since Season 2

Recommendation systems now learn preference continuously while generative supply can flood every niche. Providers still shape taste through what they commission, surface and repeat.

What is needed now

Prove audience value beyond watch time and open editorial judgement to a higher standard.

Next move

Open the BrandMasters record

Prove audience value beyond watch time and open editorial judgement to a higher standard.

Take the next step