Gulbahar Taurani
Marketing Director & Business Head · Philips
The record
HT Brand Leadership Series archive material, preserved as the factual spine of this page.
A new generation now discovers brands through creators, communities and AI answers, often without encountering the old category story. Heritage helps only when product and behaviour make it present tense.
Show the renewal in Proof and lift the teams that updated the promise without erasing it.
Open the BrandMasters record
Show the renewal in Proof and lift the teams that updated the promise without erasing it.
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