Find Your Route

Proof Access Ascent

BrandMasters The Work Unfinished Business

Tell Us What You Need

Episodes Leader Cuts Leaders Unfinished Business Back to The Work

← Leader Cuts

THE LEADERSHIP CUTMahindra Holidays & Resorts Ind.Limited6:58

Ramin Saherwala

building an ‘authentic’ brand

LEADER CUTRamin Saherwala · 6:58

EXECUTIVE CONTEXT

building an ‘authentic’ brand

| “Our biggest endorsers are our members,” says Ramin Saherwala, Chief Marketing Officer, Mahindra Holidays & Resorts India Limited. “Because, when they share their experiences on digital media, they add a touch of authenticity to the same,” he adds.

Open Ramin Saherwala's full authority record →

FROM ARCHIVE TO ACTIONThe work moves now.

STANDARDSDAA Asia↗PROOFECHO Awards↗ASCENTTrailblazers→

Leadership conversations restored as usable evidence. HT, HT Brand Studio, Brand Leadership Series and their logos belong to their respective owners.

Source: Hindustan Times Brand Leadership ↗

Follow DMAasia ↗