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THE LEADERSHIP CUTVolkswagen Passenger Cars7:20

Bishwajeet Samal

A one-to-one with Bishwajeet Samal

LEADER CUTBishwajeet Samal · 7:20

EXECUTIVE CONTEXT

A one-to-one with Bishwajeet Samal

Bishwajeet Samal, Head of Marketing, Volkswagen Passenger Cars, gets talking on the importance of influencer marketing and why brands in India should take regional content more seriously. He also highlights how his brand intends to engage with young audiences.

Open Bishwajeet Samal's full authority record →

FROM ARCHIVE TO ACTIONThe work moves now.

STANDARDSDAA Asia↗PROOFECHO Awards↗ASCENTTrailblazers→

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Source: Hindustan Times Brand Leadership ↗

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